How Email Marketing Protects Your Ad Budget

How Email Marketing Protects Your Ad Budget

Running Meta ads is one of the fastest ways to grow an ecommerce business. You can reach new customers quickly, scale what’s working, and drive consistent traffic to your website.

But as ad costs rise and competition increases, many brands start feeling the pressure. Acquisition becomes more expensive, ROAS tightens, and suddenly scaling doesn’t feel as profitable as it used to.

The problem usually isn’t the ads.

It’s what happens after the click.

Read More

How launching with Facebook ads will create your best year in Business

How launching with Facebook ads will create your best year in Business

Elevate your business to new heights this year with insights from me, a Facebook ads expert. Discover how paid advertising can significantly widen your reach, targeting an audience that's genuinely interested in your courses. Facebook ads not only expand your visibility but also help you build a valuable email list, enabling continuous sales even after your initial launch.

Read More

5 Signs you are Ready for Facebook Ads

5 Signs you are Ready for Facebook Ads

Want to invest in Facebook ads to scale your business, but feeling a bit scared to waste your hard-earned money? Heard some frightful stories from business owners who lost thousands on ads? They probably didn't know what they were doing, or their business wasn't ready for it.

Yes, there is such a thing as BEING READY for ads. Today I'm sharing five signs that you are ready to invest in Facebook ads and get a beautiful return on your investment.

Read More

iOS 14: What it Means for your Facebook Advertising Strategy and How to Navigate the Changes.

iOS 14: What it Means for your Facebook Advertising Strategy and How to Navigate the Changes.

One of the most talked-about changes so far this year has been Apple’s iOS 14 update, particularly how it impacts business advertising campaigns.

This update has been and will continue to affect every single business that runs ad campaigns for leads or sales across social media platforms such as Facebook, Instagram, YouTube, LinkedIn and Pinterest.

Don’t sweat. I will run you through what these changes are, how they will affect social media advertising and what you can do to adapt to and make the best of these changes so your business can still reach its advertising goals.

Read More