Looking for an engaging, high-vibe speaker on digital marketing?
You’ve just found her!
Hi there! I’m Fernanda, a Certified Facebook and Instagram Ads Specialist delivering practical, outcome-focused workshops for business owners.
With over 20 years of experience in marketing and eight years running my boutique marketing agency, FAB Marketing, I help businesses improve visibility, attract customers, and build more consistent marketing systems using paid social media advertising.
My workshops and training sessions are hands-on, practical, and designed to meet business owners where they’re at. Whether someone is just getting started or refining what they already have in place, my goal is to give them clarity, confidence, and tools they can use immediately, not overwhelm them with jargon or complex systems.
Whether I’m presenting to a room of local business owners or delivering a structured workshop, my goal is the same: to help people leave with clarity, confidence, and a clear plan of action.
I believe great marketing education should feel accessible, empowering, and genuinely useful, not overwhelming or intimidating.
Speaker Topics
I focus on practical online marketing strategies that consistently generate leads and sales for businesses, enabling planning, forecasting, and real growth.
These are some of my signature presentations which can be customised to suit your audience:
Simple Facebook Ads for Local Business Growth
A practical workshop showing local businesses how to stay visible and attract customers using simple, easy-to-manage Facebook and Instagram ads.
Harness the Power of Facebook Ads to Scale Your Business
A clear, structured approach to using Facebook ads as a sustainable and scalable marketing channel.
Facebook Ads Fundamentals for Small Businesses
An introduction to setting up ads correctly, targeting the right audience, and understanding basic results.
How AI is changing Meta Ads and what that means for your business.
How businesses can leverage AI-powered changes in Meta Ads to improve performance and drive more profitable results.
Interested in a different topic or angle? Just ask, and I'll tailor a presentation to suit your audience.
>> Take a look at my YouTube Channel to get a feel for my style.
As seen…
What people say after hearing me speak
“I had the pleasure of working directly and alongside Fernanda during my time as conference producer for Reed Exhibitions. Fernanda was a pleasure to work with and she was professional, and reliable throughout our communications and absolutely delivered an incredible talk which really drew in a crowd. The audience took away such extensive insights from Fernanda’s session and her talk was one of the most admired and useful throughout the seminar program.
Thank you Fernanda!”
“Fernanda presented a Facebook Ads Masterclass to my Digital Marketing Collective membership and it was one of the most popular ones we’ve had.
Clear, engaging, well presented and easy to follow. The preso made Facebook ads feel doable and sparked new ideas and Fernanda was engaging, affable, and just lovely to watch. Highly recommend”
“Fernanda presented to my women in business network, She Will Shine, on the topic of How to run successful Facebook Ads. Her experience and knowledge in this area was exceptional and her presentation highlighted the key areas to focus on in order to achieve maximum results. Fernanda knows the ins and outs of small business digital marketing and is both reliable and professional in all communication. I highly recommend Fernanda and look forward to working with her again in the future.”
“Fernanda was a confident and engaging presenter and had her audience captivated throughout her presentation at Fashion Exposed NOW.
Fernanda provided practical, generous and clever advice for participants and ended up speaking with her group well after her session had ended, providing marketing tips and insights to a retail audience.
With positive feedback received from the audience, we will be inviting Fernanda back for future events. If your business has a chance to welcome her for any speaking opportunities, you should contact Fernanda today and book her in - you won’t be disappointed.”
“Fernanda hosted a webinar as an expert in her field of Facebook and Instagram marketing for Victory Offices. Fernanda was amazing from our initial meeting and right on through to the event itself. She was equipped with a few topics that she could discuss and tailored the entire virtual event to the demographic of our members. Fernanda always maintained communication with me which resulted in a seamless and informative session that exceeded expectation and resulted in positive feedback from attendees. It is obvious that Fernanda is skilled at what she does, and I wouldn’t hesitate in recommending her services. ”
“Fernanda prepared an excellent workshop about Meta Ads for our members in The Modern Marketing Collective. By breaking down not only her personalised recommendations for ads but also stepping through exactly how to set up a new campaign in Ad Manager, attendees were equipped with the knowledge and practical skills to set up their own ads. Fernanda is a highly engaging presenter who turns complex informational into digestible, simple to follow steps. I highly recommend her!”
Emily Osmond, Business and Marketing Mentor
“We’ve asked Fernanda to deliver a workshop to a selected group of clients. The workshop was packed with practical information and tactics that any small business can apply to improve their marketing. The feedback we received from our clients was very positive. I was impressed with the depth of information she provided. I strongly recommend Fab Marketing to anybody who owns a small to medium sized business and we look forward to the next one. ”
“Absolutely loved the workshop!! Highly engaging, relevant content delivered in an interactive way. Lots of tips and tricks to take home and practice. This was an extremely worthwhile morning. Thank you.”
“Fernanda has some breadth of knowledge and skills in online marketing. I invited her to be a guest expert for our Start Up Mum Academy on the topic of email marketing and lead magnets. Fernanda delivered the content in an engaging and informative manner. I was also impressed with the effort she went to in providing such extensive content to educate our members. We’ve had excellent feedback from our members and I look forward to any future opportunities where we can share her expertise further in our community.”
“I wanted to learn how to get more clients through email marketing, so I attended one of Fab Marketing workshops. I’ve found the workshop really helpful. Fernanda was great, very knowledgeable, she makes your understand marketing. I would definitely recommend her workshops.”
“I was struggling to reach a wider audience and didn’t know how to keep a consistent presence online. Fab Marketing workshop was very helpful and informative. Fernanda is very friendly and I felt comfortable asking questions. The presentation was well paced and informal, I really enjoyed it and would surely recommend it to other business owners.”