Did you know that approximately 90% of all start-up businesses fail within the first 12 months?

And that 1 in 10 businesses that survive the first year, only 66% go on for another year?

A big number of small business start and run without a marketing plan (or any kind of promotional plan at all). No wonder the percentage of failure is so high.

After working in marketing for more than 15 years, it really frustrates me to see this happening.

I understand that putting the time aside to work on a plan when you are already so busy is hard. But trust me it will pay off in the long run and here is why...