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Facebook Marketing for Women in Business

  • The Cowork Collective 421 Lygon Street Brunswick, VIC, 3056 Australia (map)

All you need to know before you even spend a cent on advertising.


Knowing how to advertise on Facebook is more important than ever. Facebook ads can help you take your business to the next level.

But without the right foundations, you’ll probably burn money rather than make money.


In this workshop you will discover:

• The 5 elements you MUST have for a successful campaign and the tools I use to make it super simple.

• Why boosting posts is a complete waste of your money and what to do instead.

• How to build custom audiences and why they are so important for your campaign success.

• What a heck is a Facebook pixel and why you should have it on your website long before you’re even thinking about advertising.

• Know your numbers: What kind of budget you need for a successful campaign.

• The 3 mistakes most people make when running ads and what to do instead - see real-life examples.


You will leave this workshop with an understanding of how Facebook ads work, what doesn’t work, and how to set up the right foundations to start running campaigns that deliver results.

Walk away with practical strategies and tools that you can and SHOULD apply in your business right away.

This event is a must for any business woman wanting to increase their traffic, leads, and sales through Facebook ads.

Book now. Limited places available.

>> Early Bird tickets: $49                            >> General admission: $59



What people are saying


"I was struggling to reach a wider audience and didn't know how to keep a consistent presence online. Fab Marketing workshop was very helpful and informative. Fernanda is very friendly and I felt comfortable asking questions. The presentation was well paced and informal, I really enjoyed it and would surely recommend it to other business owners."

Sevil Sabah, Lyncris Jewellers

"I have a new business in a niche market and wanted to learn how to market to my customers effectively. Fab Marketing workshop was great, very helpful and well paced. I'd definitely recommend it to other businesses."

Alex Obleschuk, Journey Atlas

I've found the workshop really helpful. Fernanda was great, very knowledgeable, she makes you understand marketing. I would definitely recommend her workshops."

Alycia Falzon, Falzon Fashion Consultants



"Fernanda has managed our Facebook ads campaign. We had to ask her to stop the ads mid-campaign, because we had so many people coming to our doors as a result, to the point we had to close down some sessions. Thank you so much for your help."

Grace Lazzeri, Kids Circle


"I have run 2 campaigns with Fernanda at Fab Marketing since March this year and in this time my client numbers have increased by 50% and my conversion rate on my trial offer is currently sitting at over 90%!!! This is the same trial offer that was previously converting only 50% of prospects. By targeting the right audience and getting my ads seen by the right people it has made all the difference in increasing my client base. I would recommend Fernanda to anyone who is looking for a personalised service and someone who will work hard to get you results."

Kellie Socratous, Intrepidus Strength & Conditioning



Later Event: August 15